Workshops, Seminars and Other Events

To be notified of future seminars & events click here.

Are you interested in any of the topics below for an event at your company or organization? 
Custom seminars available upon request.
Please call Heike at 410-980-5299 or e-mail at [email protected]

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Make sure to scroll down to see all events and dates!

​Essential Tips for an
​Effective LinkedIn Banner

Have you been ignoring your LinkedIn Banner, the biggest piece of visual real estate on your LinkedIn Profile?
 
If you only have an image - or no image at all - you need to attend this webinar to learn what to do in order to make a stellar first impression.
 
LinkedIn is a great resource for finding clients, job openings, board positions, vendors and more.
 
Even better: It's a great place to BE FOUND!
 
You want visitors to your profile to click the "Read More" button instead of moving on to the next person who came up in their search. An Effective LinkedIn Banner is one way to ensure they do.
 
Start by making a great first impression so they can learn more about what you are offering.
 
Join us for this webinar full of tips and examples. Better still: invite a friend so you can hold each other accountable for implementation afterwards!

FRI, May 30, 2025 at 9:30 AM CDT (CENTRAL!!!)
Live event so you can ask questions.
Complimentary with coupon code MAY30.
Register here.

OR copy this link into your browser:
https://lp.constantcontactpages.com/ev/reg/24j8ud9/lp/37cca6fb-e7f8-46d2-95ab-2dc3d6c6a70b

​7 Thing That Can Tank Your Job Search

Do you think your resume content and interview answers alone will get you the job?
 
What items are you overlooking or doing wrong that could cost you the job?
 
Find out in this live 45-minute webinar.
 
Bonus:
Time permitting, some attendees can also volunteer to get feedback on any of the following:
- LinkedIn profile
- Resume format

Live Event. Replays will not be available.

FRI, May 23, 2025 at 10:00 AM CDT (CENTRAL!!!)
Complimentary with coupon code 23MAY.
Register here
or copy the following into your search bar:  https://lp.constantcontactpages.com/ev/reg/ep33hva/lp/405e4449-05d3-4100-bcc2-34061d732d8c​
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PAST WORKSHOPS, NETWORKING EVENTS and MORE

Women Entrepreneurs of the Chesapeake
(multiple speakers)

LOOKING TO GROW YOUR BUSINESS?
WANTING TO DEVELOP A STRATEGY AND PLAN?
READY TO DO A DEEP DIVE INTO YOUR BUSINESS?
INTERESTED IN WORKING ON YOUR BUSINESS IN A SMALL GROUP SETTING?
If you've answered YES to any or all of these questions, we invite you to join us for a Business Growth Mastermind & Workshop on Wednesday, May 8, 2019 for an interactive day of strategizing, coaching, learning, and planning.By attending this event you will:

• Meet, engage with, and learn from 5 experts (see below)  in the areas of Personal and Business Development; Marketing; Branding; Team Building; Sustainable Growth; and Mastering your Mindset, especially during times of stress and pressure.

• Walk away with a 90-day action plan so that you can get started right away

• Have the opportunity to discuss and find solutions for some of your most challenging issues or growth related questions.

• Interact with and support other women who are also in growth mode.

• Have the opportunity to share in a safe, supportive and non-judgmental environment.  Confidentiality is of utmost importance, as is respecting the fact that we all share the same goal of growing our businesses, as well as ourselves.

BONUS:  You are invited to participate in a weekly zoom call for the 90 days following the workshop.  These calls are being made available for the purposes of accountability and Q & A, and are included in the price of your ticket.  Each attendee will also be invited to be part of our private Facebook group (which includes only the members of this particular event.)

9:00 am - 9:30 am        - Registration
9:30 am - 10:00 am      - Welcome & Introductions
10:00 am - 10:45 am    - The When, Why and How of Business Growth  /  Jamie Kizer
10:45 am - 11:00 am     -Break
11:00 am - 11:45 am     -Maintaining a Growth Mindset & Team Building /Melanie Montegue
12:00 pm - 12:45 pm     - Lunch
12:45 pm -  1:30 pm      -Reactionary vs Responsive Leadership / AliceAnne  Loftus  
1:30 pm - 2:15 pm        - Creating a Marketing Plan that will work for you / Ann Brennan
2:15 pm - 2:30 pm          -Break  
2:30 pm - 3:30 pm         -Creating and Rocking your 90-day plan / Heike Heemann
3:30 pm - 4:00 pm         -Closing & Summary

Register at: https://www.tickettailor.com/events/weofthechesapeake/260879

Recent Event: SharpHeels Events Baltimore and SharpHeels DC

Heike Heemann Speaker Panel Moderator at Sharp Heels Event

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BUSINESS SEMINARS AND WORKSHOPS AVAILABLE IN MARYLAND ON DEMAND

LinkedIn: Your Profile, Your Network and What to Do. Increase Your Success by Using LinkedIn Correctly.
​Does your target market include people with an average age of 45 and a household income of $83,000? Do you have a LinkedIn profile that you haven't looked at in weeks or months? Do people keep inviting you to connect and you don't know why or whether to accept invitations from strangers? Would you like to find out how you can use LinkedIn to find customers, stay in contact with clients and more? Then this overview seminar is for you. We'll discuss:
o What is LinkedIn and why do people use it?
o The importance of a professional LinkedIn presence
o What does it take to create an effective profile?
o How to use LinkedIn once your profile is set up o Strategies and tactics to implement now
o Long-term approach to continued growth of your network

Is it worth one hour of your time to learn why CEO's of Fortune 500 companies take the time to be active on LinkedIn and how you can find clients there too? If so, join Sandy Spring Bank for this free 1-hour seminar. Bring your lap top for instant implementation of several great tips. Note: trying to do these updates on your phone, Ipad or other mobile device will not work as the apps don't allow access to some of the fields we will update.

**  Please note  ** : This seminar is packed with information and will be fast-paced. It is best to already have a basic familiarity with LinkedIn and have at least 50 connections.  In order to get the most benefit from this program you should have a basic LinkedIn profile "already in place" including profile photo, current and past jobs (employer, your job title, list of responsibilities and achievements), as well as information about your education. You will be asked to provide a link to your LinkedIn profile as part of the registration process.

What to bring: Your lap top if you would like to make select updates during the seminar. (Most of these updates cannot be made on a mobile phone or tablet!) Your log in information for LinkedIn (User name and password). Even if you are permanently logged in to your account, LinkedIn requires you to log in a second time to access certain features of the platform. 

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LinkedIn Basics: Tips for an Effective Profile & Ongoing Usage for Business and Career
LinkedIn is an essential business tool.  You can find customers, employees, vendors, build relationships and even build your own brand. Plus: It's easier than you may think.

Did you start setting up a LinkedIn profile months or years ago and have ignored it since?  Do you receive invitations to connect on LinkedIn and you don't know why or whether you should accept them? 

Are you uncertain whether LinkedIn is a good place for you to spend some of your precious time? 

Is facebook your primary way to stay in touch with your customer and you think therefore that LinkedIn is not where you need to be?

In today's business environment with its emphasis on social media you cannot afford to ignore LinkedIn, especially if you are a business owner or have sales, marketing or customer service responsibilities.  You also need to be LinkedIn if you are an employee and plan to change jobs at some point in your career.  Most people have at least 5-7 positions with different companies in their career. 

If you own or run a business, have a position in sales, marketing or communication or "have a career" you should be on LinkedIn. 

This seminar will cover the following:
- Who Uses LinkedIn and Why
- Profile Essentials
- What you can do with this free tool to enhance your business and your career
- How you can use LinkedIn efficiently without it becoming a sink hole for your time.

This event will be rescheduled.
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Networking 2.0: How to Go Beyond the Basics to Build  Your Network and Enhance Your Business and Career

When Chamber of Commerce events, formal networking groups and MeetUps are not enough, take networking to the next level. Are you not meeting your ideal target clients at these events?
This seminar presents ideas for personalizing your approach and taking it up a notch.   You will learn about ways to set yourself apart from the rest and make a lasting impression. Not for the faint of heart

Who should attend?

• Company owners
• Sales reps with an upscale clientele
• Financial Planners
• Insurance representatives

7 Building Blocks to Double Your Profits
... without doubling your prices
...while improving your company's health
...and reducing the impact of your competition

Designed for owners of small to mid-sized organizations. Executives with P&L responsibilities can also benefit.


LinkedIn Basics: Tips for an Effective Profile & Ongoing Usage for Business and Career
LinkedIn is an essential business tool.  You can find customers, employees, vendors, build relationships and even build your own brand. Plus: It's easier than you may think.

Did you start setting up a LinkedIn profile months or years ago and have ignored it since?  Do you receive invitations to connect on LinkedIn and you don't know why or whether you should accept them? 

Are you uncertain whether LinkedIn is a good place for you to spend some of your precious time? 

Is facebook your primary way to stay in touch with your customer and you think therefore that LinkedIn is not where you need to be?

In today's business environment with its emphasis on social media you cannot afford to ignore LinkedIn, especially if you are a business owner or have sales, marketing or customer service responsibilities.  You also need to be LinkedIn if you are an employee and plan to change jobs at some point in your career.  Most people have at least 5-7 positions with different companies in their career. 

If you own or run a business, have a position in sales, marketing or communication or "have a career" you should be on LinkedIn. 

This seminar will cover the following:
- Who Uses LinkedIn and Why
- Profile Essentials
- What you can do with this free tool to enhance your business and your career
- How you can use LinkedIn efficiently without it becoming a sink hole for your time.


7 Critical Mistakes Business Owners Make and How to Avoid Them
- Are you running a business and some things aren't working as you would like?
- Are profits not where you had expected?
- Are you looking to start a business?

While passion, enthusiasm and a powerful vision are essential to getting a business off the ground, most business owners reach a point where they find themselves frustrated and overwhelmed with what the key priorities are to advance their business. 

What if you knew what the Seven Critical Mistakes were and you were able to put a plan in place to tackle them? 

This presentation will inspire you and give you a new sense of power and confidence. You will learn:

·                     The often overlooked critical competencies of running a business
·                     What you have to do to charge more and get it
·                     Why you should systematize every aspect of your business
·                     Why to maximize your productivity and when to delegateLearn about the 7 Critical Mistakes Business Owners make that keep them from being successful, as well as tips on how to avoid them.  

Includes hand outs and time for Q & A

Who should attend? 

• Business Owners
• People planning to start their own business
• Sales people who want to understand some of the pitfalls of business ownership

Effective Networking in Person and On Line
Do you think: “Networking is too much work.”  Have you said to a friend: “I never get referrals when I network. It is a waste of time.”  Is cold calling not for you? Do you need to find networking opportunities and make the best of the time you spend there? Are you looking for referral partners that can serve as your extended sales force?

Learn
·         How to prepare for a networking event
·         What to do or not to do at the event
·         How to follow up
·         How to find networking events that are right for you
·         How to integrate online tools into this process

Who Should Attend?  

• Those serious about making the most of their time
• Business Owners
• Sales & Marketing Staff who haven’t seen much benefit from in-person networking
• People planning to start their own business
• People new to networking
• Introverts 

Understanding Behavior To Improve Your Business and Career

• Do some sales fall through and you have no idea why, even though you presented all of the facts?
• Are you planning to hire a key addition to your firm and aren't certain which of the candidates would be a better fit for the team?
• Do projects seem difficult because of the approach a team member uses to accomplish the task?  
• Does the behavior of some people annoy you?
• Do you simply not understand why someone would do a project one way when you are convinced it should be done another?
• Are you uncomfortable in networking situations? 
• Do you have a colleague or family member who doesn't do things the way everyone else does, causing friction in the relationship?

The answer to all of these questions may be tied to people's different behavioral styles. By being able to understand your own style and recognize the behavioral style of others, you can adapt your behavior. This improves communication, team projects, sales and even relationships with family members and friends. 

In this seminar we will include:

- The Four Primary Behavioral Styles: Extended DISC
- Recognizing other people's styles in a business context
- How to adapt to improve sales, customer service and communication with colleagues
- Q & A
- Time for networking (bring plenty of business cards)


Time Management: Tips & Reminders for Improving Efficiency at Work & Beyond
There never seems to be enough time in the day to get everything accomplished at work and at home. This seminar reviews over 30 tips and tricks to help you save time for the things you really want to accomplish. You may already be using some of these, have heard of others and may be surprised by the rest.  How much would it be worth to you to save time every day that you could invest in your work or your family?

The time management tips will cover:
- Office
   - physical space
   - interactions with others
   - task management
- E-mail and social media
- Commuting
- Tips that also apply outside of work

Heike Heemann Speaker at BBJ Baltimore Business Journal Event

LinkedIn:
Take advantage of the free LinkedIn platform as another arrow in your marketing quiver. Call for details and to set up an appointment for an in-person meeting to review your profile and learn tips to improve your presence on LinkedIn.

Individual profile review & strategy sessions: "LinkedIn Profile Tips and What To Do Once Your Profile Is Set Up".

February 2025 special: 
$47 for a mini-review: get 5 tips to implement during a 15 minute phone review of your profile. Recommended for those who have the basics filled out on their profile.

$247 for an individual LinkedIn profile review: includes virtual review plus strategy discussion and tactical tips to make LinkedIn work for you. Also includes option for a brief follow up if needed (15 minutes) at a later date.

Group Sessions available. Inquire about details.
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Testimonials:
"I highly recommend working with Heike Heemann from IdeaShare Business Coaching. She gave me great advice on how to improve my LinkedIn Profile and how to increase my network with like-minded businesses. As a result, I have been in contact with businesses that are complimentary with my own. I am building meaningful relationships based on these contacts and starting to form collaborations. I was also able to improve my Summary and make it relevant. In addition, I improved my overall Profile page based on the recommendations from Heike. I will continue to implement the strategies she has given me to improve my social media image."
Crystal L. Forman 
Owner, Holistic Healthy Living for All, LLC 


"Heike Heemann knows a lot about LinkedIn. I invited her to present LinkedIn to a group of 25 business owners and she did an outstanding job. She had a well-prepared presentation and so many people had lightbulb moments. Heike is a great speaker/educator. I highly recommend her."
Rikki Schneider, Founder, Webgirl Technology, LLC

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Here's a short video clip from Smart(Net)Working 2015 hosted by Ted Smith of Real Living At Home and sponsored by Jackson & Campbell, P.C. Heike Heemann, MIM, CPBC, founder of IdeaShare Business Coaching, gave an informative presentation about networking. For a list of upcoming Chamber networking events, visit http://www.caglcc.org/upcomingevents

Posted by CAGLCC - Capital Area Gay & Lesbian Chamber of Commerce on Wednesday, April 29, 2015

Heike Heemann speaking on Personal Branding, Effective Networking and LinkedIn

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Testimonials

"Thanks for all the great tips and advice. Great Information."   Barbara Zimmer
 
"This presentation was great for clearing up any misconceptions regarding the in's and out's and do's and don'ts of online networking via LinkedIn. Very informative."  Marty Lanzino

"Thanks for the great presentation."  Anonymous.





Additional Testimonials can be found on the Testimonials page.

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Past Speaking Engagements Have Included:

• MACPA - Maryland Association of CPA's
• AAHAM* - American Association of Hospital Administrative Management
  
• BBJ - Baltimore Business Journal Mentoring Monday
  
• MGMA - Medical Group Management Association
  
• MACPA - Maryland Association of CPA's
  
• HZBA - Hereford Zone Business Association
  
• SharpHeels (Baltimore and Washington, DC)
  
• ABWA - American Business Women's Association
• Greater Severna Park & Arnold Chamber of Commerce*
• Rotary Club (Annapolis Tuesday Evening chapter)
• Council of Women Realtors
• SoCo (South County) Chamber of Commerce Women's Group
• BNI - Business Networking International Executive Team Meeting
• BNI - Chapter Meetings*
• Rotaract
• Re/Max HomeTown
• Coldwell Banker
• WOAMTEC - Women On A Mission to Earn Commission
• CAGLCC - Capital Area Gay and Lesbian Chamber of Commerce*
• South County High School
• ​Ellevate Women DC panelist

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Workshop  presenter on:

• ​Professional Branding at ​SharpHeels / DC
• Social Media for Government to a DC area based government agency on behalf of Think Big Learn Smart

 

• Moderator & co-presenter at "Small Business Sense" Panel
• Moderator at SharpHeels / Baltimore and SharpHeels / Washington, DC

* = multiple presentations given at these organizations

"Well done. Thank you very much."  Sandy Huberfeld

"Very relaxed atmosphere.  Heike was great. Look forward to her next event." Steve Kelley

"Knowledgeable with content. Able to answer questions thoroughly."  D.W.


"Great seminar, so glad I attended. Gives me an entirely new perspective on LinkedIn."  Mary Dixon